Videocast
Welcome iprosis’ videocast series, where innovation meets business insight. Join our Co-Founder & CEO, Amit Barkai, as he hosts key industry leaders, exploring the latest trends and groundbreaking topics shaping our data ecosystem. From AI breakthroughs to analytics best practices, each episode offers a deep dive into the subjects that matter most in today’s data-driven world. Whether you’re a seasoned data professional or just starting your journey, our videocast provides valuable insights and expert perspectives to keep you at the forefront of the industry. Tune in regularly to stay informed, inspired, and ahead of the curve in the ever-evolving landscape of data and analytics.
episode 6
Why can marketing make or break your tech company?
What separates tech companies that thrive from those that fail? It’s not just the technology. In Episode 6 of our videocast, Sarit Lamerovich, CEO of SAGE Marketing, reveals how strategic marketing can make all the difference.
Here’s what you’ll gain from this episode:
- Why even the best technology will fail if no one knows it exists.
- How to create a memorable story that stands out in today’s crowded tech landscape.
- The three must-haves for a Go-To-Market strategy that actually delivers results.
Sarit shares actionable tips and powerful examples, including how one startup broke through the noise at a major industry event—without burning through a million-dollar budget.
Whether you’re leading a startup or scaling a tech business, this episode is packed with insights you can use today.
episode 5
From Buzzword to Business Driver – Unlocking AI’s Potential in Data-Driven Organizations
AI is revolutionizing the way organizations operate, innovate, and compete.
In this episode, Amit sits down with Einat Shimoni, EVP and Senior Analyst at STKI, to explore how data-driven businesses can fully harness the transformative power of AI.
Here’s what’s inside:
- The evolution of AI — from its early beginnings to the groundbreaking rise of Generative AI.
- How organizations are leveraging AI to drive revenue, enhance customer satisfaction, and ignite innovation.
- The defining traits of high-performing organizations that excel in AI adoption.
- The critical role employees play in unlocking AI’s full potential — and how businesses can empower them.
- Why AI is essential for building truly data-driven organizations.
This episode is packed with actionable insights for leaders and innovators ready to lead in the AI revolution.
episode 4
What’s Next for People Analytics?
In this episode we’re diving into the future of People Analytics! We sat down with Micahl Young, Associate Partner, Head of HR Excellence Practice, @AKT Global, and an expert consultant in the field, to chat about what’s really happening in HR today and what’s coming next.
Here’s what we covered:
- What does HR management look like these days?
- How do you keep your data clean and compliant in People Analytics?
- What should organizations actually measure?
- How can AI change the game for HR and unlock the potential of People Analytics?
- And… what’s Hint, the new systemic People Analytics solution all about, and why is it such a big deal?
If you’re into HR, Analytics, AI, or just curious about how Data is shaping the workplace, this episode is for you.
episode 3
Covering All Things BTP: What It Is, Why It Matters, and How It's Changing Everything (aka The Episode of the Two Amits!)
The third episode of our videocast is now live. Watch our own Amit Barkai, and Amit Yosha, Head of SAP Business Technology Platform (BTP) solution at SAP Israel, as they break down SAP BTP into easy-to-understand terms, exploring why SAP made this bold move and how it can revolutionize your business operations. In this episode you will:
- Discover how BTP can address all your organizational needs, from Applications development to Automation, through Integration, Data and Analytics, streamlining processes and empowering data-driven decisions and AI.
- Uncover the key benefits of using BTP, including flexibility, innovation, and top-notch security.
- Learn how SAP BTP ensures compliance with industry regulations and safeguards your sensitive data.
- Hear why and how SAP decided on bringing an SAP BTP region to Israel.
Hear why and how SAP decided on bringing an SAP BTP region to Israel.
Don’t miss this episode! It’s packed with practical insights, real-world examples, and clear explanations that will help you demystify SAP BTP.
episode 2
AI Unplugged: Dudi's No-Holds-Barred Take on AI Trends!
Buckle up for a wild ride through the AI landscape with our no-holds-barred guest. If you know Dudi, you know we’re in for an entertaining and insightful journey!
In this episode, we dive deep into:
- The future of AI: Where are we heading?
- LLMs (Large Language Models): What's the big deal?
- Real-world applications: How companies are easily implementing LLMs
- Enterprise AI adoption: Why big organizations are hesitant and how to break down barriers
- The LLM regulation debate: Yay or nay?
- Practical implementations: Integrating AI models into SAP systems
…and much more!
Dudi brings his trademark humor and unfiltered insights to these hot topics. Expect laughter, “aha!” moments, and maybe a dash of controversy!
episode 1
Data and Analytics at Eye Level
- What is Data & Analytics?
- What does it mean?
- What's the difference between BI and Data & Analytics?
- What need does it address?
- Who are the consumers?
- Who uses it in an organization?
- Why is it necessary?
